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Keenan Jackson

#8Keenan Jackson

Keenan Jackson is a Slot Specialist WR for NC State. Keenan's 2025 season produced 10.2 total EPA across 43 plays.

What projects, and what doesn't · WRs · held out 2019-2025

How well one season predicts the next, measured on seasons the model never trained on. 1.00 would be perfectly predictable; 0.00 means last year told us nothing.

  • Usage share (volume)0.47
    Beats guessing the WR average by 16%. n=6,302 WR seasons
  • EPA per play (efficiency)0.09
    Not projectable — we do not forecast this. n=5,767 WR seasons
  • Total EPA (value)0.45
    Beats guessing the WR average by 12%. n=5,767 WR seasons

Across all positions, usage carries year to year at 0.47 and efficiency at 0.07. So Keenan Jackson's projection is a projection of opportunity — how much of the offense he runs through. How well he converts it is something this model does not claim to know a year in advance, and the number above is why.

2025 Production

Receiving
28 Receptions281 Rec yards2 Rec TD10.0 Yards/rec

Air yards

Where the ball goes, and how much of the gain is the throw rather than the run after it.

8
Targets
12.8y
Avg depth
13.0y
After catch
75%
Catch rate

The ball travels 12.8 yards in the air on an average target 3.9 yards deeper than the median. Another 13.0 comes after the catch.

Where he is targeted

targets · completion rate · yards
deep
1
0% · 0y
1
100% · 54y
0
short
3
100% · 18y
2
50% · 42y
1
100% · 15y
leftmiddleright

Depth and direction come from CFBD’s passing detail, which is backfilled after the games: this covers weeks 1–2 only. Spikes, throwaways and intentional grounding are excluded before any average.

Performance Analysis · 2025 · vs WR peers

  • Efficiency100
  • Volume15
  • Explosiveness20
  • Consistency40
  • Pass-Down1
Player type
Slot Specialist WR

The offense's primary passing-down weapon — routes, separation, and reliability on 3rd down define this role.

3rd-down converterRoute technicianHigh passing-down share
Peer percentiles
Opponent-adjusted EPA (WEPA/play)100th %ile · elite
Game-to-game consistency40th %ile · below avg
Key findings
  • Top-10% efficiency among WRs — elite opponent-adjusted EPA rate.
  • Limited usage share suggests a rotational or specialist role.
  • 3 high-impact games (EPA/play > 0.4) this season — elite ceiling.
  • Production faded as the season progressed — 0.71 EPA/play decline from first to second half.
  • Peak game: 1.65 EPA/play in Wk 2 vs Virginia (SP+ 11).

NIL Market Tier· 2025

On3 valuation ↗
Starter

Meaningful starter. Local collective + position-group deals.

Tier is a model estimate based on position, school brand, performance rank, and usage — not a reported deal. NIL deals are private. For a real market valuation, see On3's NIL profile, which factors in social following and actual deal tracking.

Historical Comparables · WR · efficiency + volume + value

Players from 2013–2025 matched on EPA efficiency, play volume, and adjusted value tier — not just one metric.

PlayerTeamWEPA/playLine valTotal EPA
Tyler BuchnerNotre Dame0.2500.312.8
Justin LynchTemple0.2400.315.1
Samajie GrantArizona0.2500.315.5
Brandon ChatmanNavy0.2300.612.0
Amare JonesTulane0.2300.813.3

Comps are statistical — efficiency, volume, and value tier all factor in. Style and conference context differ.

Game Log · box score + EPA, week by week

+1.6501.65Wk 1 vs East Carolina: +0.18 EPA/play1Wk 2 vs Virginia: +1.65 EPA/play2Wk 3 vs Wake Forest: +0.66 EPA/play3Wk 4 vs Duke: +0.11 EPA/play4Wk 5 vs Virginia Tech: +0.39 EPA/play5Wk 6 vs Campbell: +0.55 EPA/play6Wk 7 vs Notre Dame: +0.14 EPA/play7Wk 9 vs Pittsburgh: -0.55 EPA/play9Wk 12 vs Miami: +0.04 EPA/play12Wk 13 vs Florida State: -0.18 EPA/play13Wk 14 vs North Carolina: -0.02 EPA/play14
EPA per play · x-axis: weekabove 0 = added points · below = lost
WkOpponentResultOpp SP+RecRec YdsAvgRec TDLongEPA/play
1vsEast CarolinaW24-178.011111.00110.18
2vsVirginiaW35-3111.122512.50131.65
3@Wake ForestW34-245.734615.31190.66
4@DukeL33-456.64276.80140.11
5vsVirginia TechL21-23-10.15357.01130.39
6vsCampbellW56-1024321.50330.55
7@Notre DameL7-3624.43279.00140.14
9@PittsburghL34-538.4144.004-0.55
12@MiamiL7-4120.72189.00160.04
13vsFlorida StateW21-117.23144.709-0.18
14vsNorth CarolinaW42-19-6.6188.008-0.02
20vsMemphisW31-77.612323.0023

Usage & Situational · Pro

Snap-share proxy
Overall
5.1%
Passing plays
10.0%
Rushing plays
0.0%
Standard downs
4.2%
Passing downs
7.0%
EPA by down type
Standard downs
0.37
Passing downs
0.07
Pass / Rush EPA
0.24 / —

Usage = share of team plays (CFBD has no true snap counts).

EPA = expected points added (opponent-adjusted). NIL estimates are model-based ranges, not reported deals. Data: CollegeFootballData. Not betting advice.