

Malachi Carter is a Versatile WR for Georgia Tech. Malachi's 2021 season produced 34.5 total EPA across 45 plays.
Balanced profile without a single dominant trait — contributes across multiple dimensions.
Top-3 player at position nationally. Collective + national brand deals.
Tier is a model estimate based on position, school brand, performance rank, and usage — not a reported deal. NIL deals are private. For a real market valuation, see On3's NIL profile, which factors in social following and actual deal tracking.
Players from 2014–2024 matched on EPA efficiency, play volume, and adjusted value tier — not just one metric.
| Player | Team | Yr | Plays | WEPA/play | Line val | Total EPA |
|---|---|---|---|---|---|---|
| Quadree Henderson | Pittsburgh | 2016 | 63 | 0.530 | 1.6 | 33.4 |
| DeAndre Hughes | Air Force | 2021 | 60 | 0.470 | 1.3 | 28.2 |
| Keytaon Thompson | Mississippi State | 2017 | 70 | 0.460 | 1.2 | 32.2 |
| Savion Williams | TCU | 2024 | 56 | 0.450 | 1.1 | 25.2 |
| Javion Posey | Florida Atlantic | 2020 | 53 | 0.450 | 1.4 | 23.8 |
Comps are statistical — efficiency, volume, and value tier all factor in. Style and conference context differ.
| Wk | Opponent | Result | Opp SP+ | Rec | Rec Yds | Avg | Rec TD | Long | EPA/play |
|---|---|---|---|---|---|---|---|---|---|
| 1 | vsNorthern Illinois | L21-22 | -7.1 | 6 | 92 | 15.3 | 0 | 53 | 0.32 |
| 2 | vsKennesaw State | W45-17 | — | 2 | 40 | 20.0 | 0 | 30 | 2.14 |
| 3 | @Clemson | L8-14 | 18.7 | 4 | 47 | 11.8 | 0 | 19 |
Usage = share of team plays (CFBD has no true snap counts).
Rec 3 · Rec Yds 29 · Avg 9.7 · Rec TD 0
| 0.94 |
| 4 | vsNorth Carolina | W45-22 | 6.4 | 3 | 48 | 16.0 | 1 | 27 | 1.46 |
| 5 | vsPittsburgh | L21-52 | 17.6 | 6 | 73 | 12.2 | 0 | 20 | 0.95 |
| 6 | @Duke | W31-27 | -13.5 | 2 | 78 | 39.0 | 0 | 39 | 0.79 |
| 8 | @Virginia | L40-48 | 7.2 | 3 | 17 | 5.7 | 0 | 7 | -0.04 |
| 10 | @Miami | L30-33 | 10.8 | 7 | 50 | 7.1 | 0 | 12 | 0.95 |
| 11 | vsBoston College | L30-41 | 0.9 | 2 | 20 | 10.0 | 1 | 12 | 1.51 |
| 12 | @Notre Dame | L0-55 | 17.4 | 3 | 29 | 9.7 | 0 | 12 | 0.72 |