

Jaden Nixon is a Explosive Back for Western Michigan. Jaden's 2024 season ranks in the 0th percentile nationally by opponent-adjusted EPA per play across 135 plays — a developing rate for the RB.
Elite per-carry efficiency — breaks big runs and creates chunk plays at a top rate while in a limited role.
Meaningful starter. Local collective + position-group deals.
Tier is a model estimate based on position, school brand, performance rank, and usage — not a reported deal. NIL deals are private. For a real market valuation, see On3's NIL profile, which factors in social following and actual deal tracking.
Players from 2014–2024 matched on EPA efficiency, play volume, and adjusted value tier — not just one metric.
| Player | Team | Yr | Plays | WEPA/play | Line val | Total EPA |
|---|---|---|---|---|---|---|
| Saquon Barkley | Penn State | 2016 | 288 | 0.340 | 3.9 | 97.9 |
Comps are statistical — efficiency, volume, and value tier all factor in. Style and conference context differ.
| Wk | Opponent | Result | Opp SP+ | Car | Rush Yds | Avg | Rush TD | Rec | Rec Yds | Rec TD | EPA/play |
|---|---|---|---|---|---|---|---|---|---|---|---|
| 1 | @Wisconsin | L14-28 | 3.0 | 5 | 6 | 1.2 | 0 | 1 | 11 | 0 | -0.26 |
| 2 | @Ohio State | L0-56 | 31.2 | 9 | 19 | 2.1 | 0 | 2 | 21 | 0 | -0.06 |
| 3 | vsBethune-Cookman | W59-31 | — | 17 |
Usage = share of team plays (CFBD has no true snap counts).
Car 11 · Rush Yds 45 · Avg 4.1 · Rush TD 0
| 189 |
| 11.1 |
| 2 |
| 1 |
| 11 |
| 0 |
| 0.81 |
| 5 | @Marshall | L20-27 | 3.1 | 23 | 146 | 6.3 | 1 | 1 | 4 | 0 | 0.25 |
| 6 | @Ball State | W45-42 | -19.8 | 14 | 124 | 8.9 | 3 | 1 | 6 | 0 | 0.15 |
| 7 | vsAkron | W34-24 | -17.9 | 14 | 21 | 1.5 | 0 | — | — | — | -0.47 |
| 8 | @Buffalo | W48-41 | -4.0 | 14 | 112 | 8.0 | 3 | — | — | — | 0.93 |
| 9 | vsKent State | W52-21 | -33.0 | 8 | 135 | 16.9 | 1 | — | — | — | 1.13 |
| 11 | vsNorthern Illinois | L28-42 | -3.5 | 12 | 95 | 7.9 | 2 | 1 | 8 | 0 | 0.33 |
| 12 | @Bowling Green | L13-31 | -1.8 | 7 | 22 | 3.1 | 0 | 1 | 10 | 0 | 0.02 |
| 13 | @Central Michigan | L14-16 | -15.8 | 6 | 9 | 1.5 | 0 | 1 | 3 | 0 | -0.31 |
| 14 | vsEastern Michigan | W26-18 | -13.3 | 3 | -4 | -1.3 | 0 | — | — | — | — |
| 1 | vsSouth Alabama | L23-30 | 2.8 | 11 | 45 | 4.1 | 0 | 1 | 3 | 0 | -0.79 |